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SOCIAL MEDIA MANAGER     
CONTRACT-BASED/ FREELANCE; REMOTE

ABOUT LIZ-DESIR TRAVEL GROUP

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Liz-Desir Travel Group is a small, up-and-coming travel company that hosts and curates trips to different international destinations for individuals to join solo or with a friend to partake in well-planned and curated experiences. Liz-Desir Travel Group (LDTG) was created to bring individuals together in one place to explore together, network, and build newfound connections. We strive to build a community that brings people together abroad for a stress-free and luxurious experience. In addition to our immersive group trips, we provide private trip consulting services for individuals, or private groups, that are looking to save time when it comes to their trip-planning process.

ABOUT THIS ROLE

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Join our small team of aspiring travelers, travel enthusiasts, and connoisseurs! LDTG Social Media Manager role is a remote and contract-based/ freelance position of 20-25 hours a month. The Social Media Manager will develop, implement, manage, create, and oversee all things related to social media and strategize ways for the company’s online presence and community to grow, in addition to building awareness of Liz-Desir Travel Group. The social media manager will be creating social media posts and content for different social platforms such as Instagram, Facebook, LinkedIn, and other social-related applications that are being used at present and will be in the future. The SMM will be strategizing & executing marketing efforts related to our different trips and services and finding ways for Liz-Desir Travel Group to expand. This position is perfect for you if you are always on-trend, quick to learn and adapt to new systems/ applications, a great communicator, and tech-savvy, you must also have an interest in social media and marketing in general and know how to draw in new people/ build and maintain an online community!
       
You will also oversee and review the messages that come in on each social media platform and assist each individual accordingly. Social media content (such as posts, reels, TikTok, etc.), marketing strategies, and all things social media related will be reviewed by and alongside the Founder & Lead Travel Curator (LTC).
 

WHAT YOU'LL DO & KEY RESPONSIBILITIES 

 

  • Managing a social media content calendar

  • Create social media posts and captions that align with the company brand and structure of different social platforms 

  • Develop social media campaigns

  • Monitoring KPIs of social media marketing campaigns/ posts

  • Design and implement social media strategies to align with business goals

  • Strategize ways for the company to expand its social presence and engagement on existing and new social platforms

  • Generate, edit, publish, and share engaging content 3 to 4 times a week (standard post, carousel, reels, videos, story posts & poll, travel news, etc.)

  • Assist/ Lead Instagram Lives (when scheduled)

  • Maintain social media presence and interact with the community online

  • Tracking and reporting insights and metrics on a bi-weekly to monthly basis to the LTC

  • Stay up-to-date on trends and changes

  • Communicate and engage with followers and travel pages

  • Attention to detail and language used in each post ensuring that all aligns with the company’s brand 

  • Collaborate with other teams such as but not limited to the EA (Executive Assistant), and Travel Operations Department to ensure brand consistency and being in the know about our existing, upcoming, and/or new products and services (i.e. group trips, private trip, etc.) when needed

  • Assist and communicate with followers that contact through comments under posts, and/or Direct Messages through different social platforms in a timely manner

  • Create branded designs for social media through applications like but not limited to Canva 

  • Suggest and implement new features to develop brand awareness, like promotions and giveaways

  • Be extremely organized when content planning/ scheduling

  • Stay up-to-date with current technologies and trends in social media, design tools and applications
     

DESIRED QUALIFICATION

 

  • 2+ years of Social media and marketing experience 

  • Work experience as a social media manager is a plus 

  • Experience working with or in the travel industry as a social media/ marketing professional is a plus

  • Experience creating reels, TikToks, short videos, YouTube shorts, and posts for feed and story

  • Experience using Adobe Illustrator and/or In-Design is a plus 

  • Hands-on experience in content management

  • Ability to deliver creative content (text, image and video) that aligns with the niche and brand

  • Excellent communication skills

  • Analytical and multitasking skills

  • Photo or video editing experience required

  • Experience using video editing applications such as CapCut, VN is a plus

  • Proficiency in using social platforms like but not limited to Instagram, Facebook, Snapchat, Twitter, TikTok, LinkedIn, YouTube, Pinterest 

  • Proficiency in using Google suites, Google Meet, Zoom, and Hootsuite

  • Highly Proficient in designing content using Canva 

  • Have a computer (PC or Mac) and smartphone 

  • Must be based in the United States (Central OR Eastern Timezone)

  • Knowledge and fluency in more than one language is a plus

  • Great communication, writing, and organizational skills

  • Outstanding copywriting and customer service skills

  • The ability to work independently and as part of a team 

ADDITIONAL INFORMATION​

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  • Must be based either in United States Central or Eastern Timezone

  • This position is contract-based/ freelance and 20-25 hours per month. Opportunity for growth through time.

  • Remote position, with required check-ins with the LTC on a bi-weekly basis.

  • Occasional weekend work may be required or requested based on any events/ new product launch etc. that require your support (whether virtually or in person - mainly in New York, U.S.A. which is the company's HQ location), with advance notice from the LTC

  • Pay based on experience, skill, and any other considerable factors. 

  • Application Deadline: Friday, April 5, 2024
     

BENEFITS

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  • Opportunity to be part of a growing team

  • Remote Role

  • 20-25 hours/ month | *up to $450.00 USD/ month 

APPLY

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To apply for this position, email careers@lizdesirtravelgroup.com your resume/CV and include which country is on the top of your travel bucket list and why? In addition to your social media/ marketing portfolio 
Please note: Email subject line must include your full name and the job title you are applying for.

Example: [First & Last Name - Job Title Application]

WE ARE AN EQUAL OPPORTUNITY EMPLOYER

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Liz-Desir Travel Group is an Equal Opportunity Employer. Liz-Desir Travel Group does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.

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Job Posting Last Updated: March 26, 2024

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